The internet; itís accessible from various places in the World. It covers 78% of North America, 63% of Europe, 27% of Asia Ö It brings people from several countries to one place - the online world. Itís truly international. Itís global. Since different nations come together on the internet, does it matter that we are all different? How important is it to be culturally sensitive online? Can there be culture clashes on the internet?
Today we access the internet on a smartphone, tablet,...
The athletes are limbering up on the starting line in the e-lympic stadium. In today's race we have the Bulletin Board Focus Groups (BB FG) and the Live Chat Focus Groups (LC FG).
The media has been whipping up a storm about the rivalry between these two consumer research competitors.
But what are their strengths and weaknesses? Let's take a look at their profiles: